Telesales Skills Training Course Material


Get all the training course materials needed to present your own telesales skills training course.

  • Instantly available, saving you time and money.
  • 100% customizable, ready for any opportunity.
  • Brand as your own, just add your logo.
  • 52 Powerpoint slides, to deliver the course.
  • 38-page participant manual, to guide learning.
  • 8 train-the-trainer guides, to add extra value.
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How to present your own training courses on telesales skills

Do you want to present a training course on telesales skills?

Now what?

Well, you’ll need training content.

Or, the time needed to develop the content from scratch.

What if there was an easier solution?

Instantly download these training course materials to present your own training courses.

Let’s explore what you will receive.

Learning objectives

At the end of this training course your participants will be able to:

  • Identify the main obstacles to effective telesales.
  • Understand the process behind successful telesales skills.
  • Understand a range of techniques.
  • Use these techniques to build an effective process.
  • Explain the benefits of an effective telesales process.

Course overview

A successful telesales process improves your sales, increases brand loyalty, and maximizes resources.

This course offers participants an understanding of the world of telesales. This includes specifics on the sales equation and the stages of a sales call.

Course participants will also learn about why do people. buy on strategies for setting objectives and key results people can get excited about.

Lastly, the course includes detail on how to handle objections and how to close the sale.

The course is for people serious about developing their telesales skills, and who are ready to bring their learning to the next level.

Course outline

Below, we break down how you can present the 5 key sections of this training course.

1. Welcome to the world of telesales

Telesales can be incredibly profitable, but it’s also a very competitive environment.

In fact, the reality is that telesales environments can be challenging.

The deeper your understanding of your audience’s journey, the more likely you will meet their needs. Ask yourself:

  • What are they struggling with?
  • What are their pain points?
  • How can you help them?

Here’s where it gets interesting, use the content to:

  • Highlight the skills gap that happens within telesales environments
  • Discuss what is telesales.
  • Highlight the advantages of selling over the phone.
  • Help participants respond to the demands of new and incredibly complex business situations.
  • Focus on the seven deadly sins of telesales.
  • Explore the concept of sales, and the role of the telephone.

A great way to connect with your audience during this part of the course is to incorporate personal reflections and, if possible industry-specific examples.

2. Focus on the selling equation

At this stage of the course, you can use the content to:

  • Examine telesales as a process.
  • Share how to manage first impressions.
  • Discuss fundamental telephone techniques like managing the call, voice, and attitude.

3. The stages of a sales call

Most audiences will only have basic sales skills or knowledge.

Empowering your audience to manage a sales call will overcome some of these challenges.

Now, let’s talk about the four the stages of a sales call:

  1. Opening.
  2. Presentation.
  3. Closing.
  4. Departure.

Help your audience understand the stages of the sales call won’t just improve their telesales skills, it will also set the foundation for all future learning.

4. Understanding why do people buy

The people that work in a telesales environment need tightly-honed and relevant skills.

And, what a lot of people don’t understand is that a successful telesales agent will establish why the customer is not buying. And, then persuade the customer to buy.

With that in mind, use the content provided to share the importance of features and benefits. To illustrate:

  • Benefits – what the product will do for the customer.
  • Features – not what the product does.

The more you engage with your audience, the more likely they will accept the solutions that you’re offering.

5. How to handle objections

To convert sales, a telesales agent needs to be able to handle objections.

And, there’s a very simple way to handle objections. To illustrate, objections are removed when a telesales agent:

  • Uses better transitions.
  • Observes clearer buying signals.
  • Closes the sale.

The final sections of this course content focus on fundamental telesales skills.

What you’ll get

  • 52 Powerpoint slides, to deliver the course.
  • 38-page participant manual, to guide learning.
  • 8 train-the-trainer guides, to add extra value.
  • Practical exercises, to enhance all learning.
  • Further reading list, for your course participants.
  • Course evaluation form, tests, and action plan.
  • Easy to present, no experience required.

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$79.00Add to cart

Free train-the-trainer guides

With all Oak Innovation training course products, you’ll receive 8 free train-the-trainer guides that will add extra value to your training courses.

  • Training icebreakers.
  • How to select training materials.
  • Training games.
  • How to increase participation.
  • Learning how to improve your questioning skills.
  • How to improve your listening skills.
  • Learn how to deal with difficult people.
  • How to evaluate training courses.

What our customers say

Exactly what I need as an independent training consultant. It now allows me to do so much more with my clients.

Dick Whelan, Managing Director, Almir Consulting

Very comprehensive. In addition, the support tools provided were impressive. You present a great deal of focused information on a very pertinent topic. The notes for the facilitator were simple and easy to follow.

Tracey O’Shea, Leadership Development, Forest Laboratories, Inc.

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Frequently asked questions

What is telesales?

Telesales is a tool for business-to-business and business-to-consumer sales.

What are the main things that can block an effective telesales process?

Part of having excellent telesales skills is knowing what may block a telesales process – to introduce a superb process starts with an awareness of what might cause a method not to succeed.

Professional telesales will be blocked by:

  • Lack of management commitment.
  • Given minimum attention.
  • Insufficient marketing support.
  • Unrealistic expectations.
  • Staffing mistakes.
  • Insufficient investment.
  • Inadequate measurement and analysis.

What are the main links between sales and the telephone?

A great telesales strategy can never be built on assumptions, especially when it comes to selling over the phone. These are the main links between selling and the telephone:

  • The selling equation.
  • Telesales process.
  • Telephone technique.
  • Managing first impressions.
  • Managing the call.
  • Voice and attitude.

What can cause a wrong impression to happen in a phonecall?

Creating a wrong impression will take you a long way away from closing a sale. Here are some things that will lead to a wrong impression:

  • Don’t answer at all.
  • Customer left on hold.
  • No identification of the agent or the organization.
  • While transferring the customer gets cut off.
  • No interest in the customer.
  • Not listening.
  • Confidence not inspired.
  • Be rude or condescending.

How do you manage a call?

Once a call has started, the rest of the call needs to be managed by:

  • Asking the right questions.
  • Actively listening.
  • Giving an necessary explanations.
  • Resolving any complaints or problems.
  • Being assertive.

How do you present the right attitude on a telesales call?

Presenting a positive attitude requires:

  • Setting goals.
  • Treat people fairly.
  • Ignore bad attitudes.
  • Take action.
  • Avoid making excuses.

What are the four stages of a sales call?

Let's cut straight to the answer; the four stages of a sales call are:

  • Opening.
  • Presentation.
  • Closing.
  • Departing.

What is the AIDA formula?

The four stages of the call will facilitate the salesperson in taking the customer through the AIDA formula.

  • A - the salesperson gains the attention of the customer.
  • I - the salesperson builds interest.
  • D - through building interest, the salesperson creates a desire.
  • A - customer takes action.

Why do people buy?

There are six main reasons why people buy:

  • Avoid pain.
  • Reduce risk or loss.
  • Enhance their prestige or ego.
  • Make money.
  • Enjoyment, pleasure or comfort.
  • Do it for other people.

Can I edit these training course materials?

Yes. You can now add your logo and customize the course content freely using Microsoft Word and Powerpoint. You can also deliver the course material where, when, and as often as needed.

Telesales Training Course Materials
Telesales Skills Training Course Material