Customer Focus Skills Course


Use these training course materials to teach teams to master customer focus skills, to develop a customer-first mindset, identify different customer types, and learn how to interact with customers.

All the training course material you need to teach single-day courses.

Audience: All types of employees.

Get Customer Focus Skills Course Materials For Your Courses And Workshops.

From productivity levels to profitability customer focus skills are directly connected.

Our latest Customer Focus training course materials are a unique resource that can be used to teach teams and leaders about the customer-driven organization.

This course will shape participants’s understanding of the importance of customers.

This course material can be used to teach participants about the different customer-centric strategies, and the tools and techniques for understanding customer needs, effective communication, and problem-solving.

From learning what skills will build rapport to how to both exceed expectations and promote long-term relationships this course material has it all.

By the end of the course, your audience will have all the information they need to build sustainable customer focus practices that lead to:

  • A customer-first mindset across an organization.
  • Differentiation through unparalleled service quality.
  • Earning customer trust, satisfaction, and repeat business.
  • Increased revenue by selling more to happy existing customers.


Learning Outcomes.

At the end of this customer focus skills training course participants will:

  • Understand the vital importance of the customer.
  • Be able to see the value in having excellent customer service.
  • Be able to identify the factors that prevent maximizing customer value.
  • Understand how to look at customer service levels.
  • Understand if a company is customer-driven.
  • Be able to identify different customer types and how to interact with them.


Topics Covered.

Here’s what is covered:
1. How to create customer focus.

  • The main benefits of being customer-focused.
  • The essential aspects of customer focus (e.g., loyalty and value-added service) and the effects of poor customer focus.
  • Market information and profit.

2. The customer service environment

  • The main characteristics of excellent customer service.
  • What is the customer service environment.
  • Customer service as a process.
  • Why we need customers.
  • How to identify customers.
  • The importance of the Pareto Principle.

3. Poor customer-centric practices

  • Exploring how a product-centric company focuses on selling the same products. And, to as many customers as possible.
  • Examining how a customer-centric approach concentrates on selling more products. And, to the same customers by providing a positive customer experience.

4. How to know your customers

  • Customer Loyalty.
  • Switching costs.
  • Common reasons why customers leave.
  • Crises and commitments.

5. Customer service culture

  • What are the main influences on a customer service environment.
  • Standards, innovation, and excellent service.

6. Maximizing communication

  • Key communication practices, including active listening skills.
  • Customer styles.
  • How to introduce an effective complaint-handling system.


Order Now And You’ll Receive

Instant access to everything you need.

  • Workbook.
  • Slide Deck.
  • 17 Free Training Games.
  • 17 Free Training Icebreakers.
  • 15 Practical Training Guides.
  • 2 Course Tests.
  • Activities/Exercises.
  • A Reading List.
  • A Course Advertorial.
  • An Action Plan.


Customer Focus Skills Course