How does Oak Innovation help you succeed?

Oak Innovation offers more than just training content to deliver in your workshops - we offer everything you need to create a practical, memorable training experience.

What makes Oak Innovation a world leader?

With over 30 years in the industry, we possess the experience, training materials, and learning and development expertize to empower corporate trainers, people managers, consultants, and entrepreneurs to deliver practical training workshops.

Why use these training packs?

Because it’s a fast, instant way to get everything you need to deliver training workshops that you — and your audience — will love.

Can I edit these training packs?

Yes! Everything is created in Microsoft Office, allowing you to easily edit, rebrand, and deliver the training packs as needed.

Can I deliver these training packs as my own?

Absolutely! All training packs can be delivered under your brand.

Is this a physical product?

This is a digital download. You can print and edit it as your own.

Marketing Skills Workshop

~~$80.00~~ $32.00

The workshop pack on marketing skills is a vital set of training course material for corporate trainers, facilitators, and people managers, allowing them to get everything they need to offer this workshop in minutes!

This workshop material also serves as an effective way to develop the marketing skills of any team, creating space for an efficient learning.

First, we'll give you all the workshop material you’ll need to offer popular workshops.

Next, our instructor manuals will guide you step-by-step on how to facilitate each workshop.

Lastly, you can download free activities and expert guides that will make facilitating your workshops even easier.

Whether you work for yourself or within a company, Oak Innovation has you covered. Get instant access to:

Instructor Manuals.
Slide Decks.
Workbooks.
Expert Training Guides.
Free Training Games.
Free Training Icebreakers.
Course Tests.
Activities/Exercises.
Reading Lists.
Course Advertorials.
Action Plans.

If you order today, you’ll unlock exclusive access to popular, in-demand workshops that align with your teams or clients needs.

Description

Connect With Learners Using Workshop Material On Marketing Skills.

Anyone can feel that they need to develop their marketing skills. And, it is common to feel gaps at different points in our business lives.

Most of the time, marketing skills are built from experiences at work and so will develop over time. But gaps in marketing skills can become a problem if they go on for a long time without adequate training and development efforts.

There are things you can do to prevent gaps in marketing skills and to offer development opportunities in this area.

In particular, you can use this editable workshop material to facilitate a workshop on marketing skills

Why Choose To Facilitate Oak Innovation’s Marketing Workshop Materials?

Save Time & Effort: Instantly access professional, editable content—no need to spend hours researching or designing slides.
Proven & Trusted: Used by leading brands worldwide, our workshop materials are designed for real-world business success.
Fully Customizable: Tailor every element to your audience or brand, ensuring your training is always relevant and engaging.
Immediate Impact: Equip your participants with practical marketing skills they can apply right away.

Order Now

Trusted By Leading Brands.

Whether you’re launching a new workshop or refreshing your current training, Oak Innovation’s Marketing Training Materials make it easy to deliver professional, results-driven marketing education—every time.

Topics Covered.

1. Introduction to marketing skills

Key marketing skills.
What is marketing.
Core marketing concepts.

2. The marketing environment

Factors that demand strategic management skills.
The level of control a company has over marketing.
The main aims of marketing.

3. The Boston Consulting Group Matrix

The marketing environment.
Boston Consulting Group Matrix.
Essential aspects like products, prices, and places.
Product growth opportunities.
The Boston Consulting Group’s product portfolio matrix (BCG matrix).

Note: The ‘Boston Box’ is essentially an analytical tool for looking at the lifecycle stages of products in an organization’s portfolio. The four quadrants introduced are:

Dogs – Products with low growth or market share.
Question marks or problem child – Products in high-growth markets with a low market share.
Stars – Products in high-growth markets with a high market share.
Cash cows – Products in low-growth markets with a high market share.

4. Products