The Customer Driven Organization



– Fully customizable 77-page participant manual
– 90 ready-to-deliver slides
– Icebreakers, training games & practical exercises
– Further reading, course evaluation and action plan
– Expert training guides
– Permission to add your own logos
– Use where, when and as often as required
– Instantly available


Target audience

Do you want to deliver your own training course on the customer driven organization? Maybe you are not sure where to start? Or that you’ve just not enough time to start from scratch. Not to worry, we have a great solution for you.

These training course will create a strong grounding on the skills and knowledge required to deliver customer driven initiatives that generate real results.

Course participants will understand customer relationships. And, you can instruct them on the role of the customer within organizations. The course content also outlines the different types of customers that can exist.

These training materials are specifically designed to improve skills at all levels within organizations – managers, team leaders, supervisors and front line staff.

Course overview

The following topics are covered within the slides, manuals and support materials provided.

A customer driven organization – The course starts by examining some of the most important aspects of being customer driven organization. These include loyalty and value add service. The material also discusses market information and profit.

The customer service environment – Use the content to discuss customer service as a process and why we need customers. This section of the course will teach your audience on how to identify customers. And, they will learn about the Pareto Principle.

What customers want – The course continues by exploring some of the expectations of customers. For example, why do we have customers and how do we go about keeping customers?

Knowing customers – This section focuses on knowing customers. The content outlines aspects like loyalty and switching costs. Use the content to discuss why customers leave, crises and commitments.

The customer service culture – This section of the course discusses the important areas of standards, innovation and excellent service.

Communication – Use this final section to teach your audience about listening, customer styles and complaint handling systems.

Course objectives

Upon completion of this training course your participants will be able to:

– Understand the vital importance of the customer.

– See the value in having excellent customer service.

– Identify the factors that prevent maximizing customer value.

– Understand how to look at the customer service levels.

– Establish if a company is customer driven.

– Identify different customer types and how to interact with them.

Customer stories

“All I can add as a satisfied customer who purchased ALL programs in the past is a job well done.”

Anthony A. Carangelo – owner/ceo
The Growth Coach of Central New York

“I could not be more pleased with the products I purchased and the service that accompanied it. I must admit when I saw the price tag I wondered about the depth of the content … and I must tell you I was 1,000% impressed. We’ve purchased 2 modules thus far and plan to buy others soon. The customer service was outstanding and modules were delivered straight away) I’ve been in the training business a long time … and I can honestly say … this is some of the best material I’ve seen and the price is absolutely outstanding.

Thank you for providing such a valuable service to those of us working front-line training and development!”

Loretta Thirtyacre
Manager, Corporate Training and Development,
COUNTRY Insurance and Financial Services, Illinois, US

Explore more customer stories

Limited Time Offer – 52 soft skills training courses for just $520

Build your very own customizable soft skills training library – available for immediate download.

$5,297.50 $520.00Add to cart

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