Customer Relationship Management Skills Training Course By Oak Innovation


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SKU: CRMA Category:

Digital Download: Training Course On Customer Relationship Management

Save time with pre-written training courses. Download the content you’ll need. And, add your logo to brand the content as your own.

  • Instantly available, saving you time and money.
  • 100% customizable, ready for any opportunity.
  • Brand as your own, add your logo.
  • 8 hours of training content, in one instant download.
  • 83 Powerpoint slides, to deliver the course.
  • 83-page instructor manual, to help you deliver the course.
  • 67-page participant manual, to guide learning.
  • 8 train-the-trainer guides, to add extra value.

From this 1-day course, participants will understand the importance of customer relationships, identify the components of CRM and be able to describe the factors that can cause customer relationships to fail.

Your course participants will also learn about the different ways that an employee can affect CRM and how to identify types of customers.

Let’s explore the training material in more detail.

Learning Objectives

Here is what your audience will learn when you present this content:

  • Understand the importance of customer relationships.
  • Identify the components of CRM.
  • Describe the factors that can cause customer relationships to fail.
  • Understand the different ways that you as an employee can affect CRM.
  • Use the material to develop a customer-centered approach.
  • Identify types of customers.
  • Recognize their potential impact on business.

What’s Covered?

Below, we break down how you can present the 3 key sections of this training course.

1. Customer relationship management (CRM)
The opportunities for better customer relationship management skills are always present. But, starting out can be hard work without the right awareness and skills.

The first step is to put yourself in the shoes of your audience.

  • What are they struggling with?
  • What is working well?
  • How can their situation improve with new skills?

Here’s some more good news: You can deliver more for your audience if you get them to look at things a little differently.

Go the extra mile for your audience. Share that customers need to be the most valuable priority for a company. And, you can let this training content do the rest.

Here’s the breakdown. Use the content to:

  • Encourage your audience to view CRM as both a product and as a process.
  • Outline the constraints that can exist.

2. Customer service
From the start of this part of the course, you’ll be able to use the content to:

  • Focus attention on customers and why we need them.
  • Explore what customers want, their expectations, and the concept of integration.
  • Discuss with your audience how well these processes work within their companies.
  • Highlight perspectives on selling within customer relationship management and how it fits within companies.

Sharing your personal experiences and reflections will make the content more meaningful.

3. A customer-focused solution
What’s the first thing a company should do before generating a customer-focused solution?

While some people may debate the question, we believe that the management of customers and knowing how to measure customer relationships are a good start.

In fact, generating a customer-focused solution does not need to be challenging.

Here’s how to do it.

Use the content provided to:

  1. Explore managing customers.
  2. Discuss how to measure CRM.
  3. Outline quality management skills and in particular standards and continuous improvement.
  4. Discuss the QCT Link and CRM as a business process.
  5. Examine aspects of communication and the impact of CRM failure on companies.

Make sure that you are always keeping a close eye on the needs of your audience. This will make them feel more connected. It will show that you care about their learning.

As a heads up, making the course memorable will also result in the development of more practical skills.

Digital Download: What’s Included?

Instructor Guide
An 83-page Instructor Guide forms the basis of this Oak Innovation training course. This Instructor Guide outlines how easy it is to deliver this training course. All instructor guides available are also fully customizable.

Participant Manual
Every training course contains a fully customizable Participant Manual that you can provide to your audience. This 67-page Participant Manual offers every audience member with insightful and practical content on the training course that you will be presenting on.

PowerPoint Slide Deck
Every set of training course materials from Oak Innovation is created to give you everything required to present this training course to various types of audiences. This course includes 83 customizable PowerPoint slides.

Games And Icebreakers
Oak Innovation provides customizable and practical Training Games and Training Icebreakers that will benefit the delivery of all training courses. You can even decide which Training Games and Training Icebreakers should be included to meet the often unique needs of any target audience.

Advertorial And Expert Guides
A Course Advertorial and Eight Pre-written Expert Training Guides are provided for use with every course so that you are fully equipped to present these training courses.

Bonus Course Material
Oak Innovation provides customizable Exercises and Tests that will target the needs of your audience.  Further Reading Lists and Course Evaluation Forms are also provided to benefit your audience. 

How Oak Innovation Changes Everything

Take control of each delivery of your training courses with practical training content.

Enhance all learning opportunities with pre-written training course materials that can be delivered at a team and at an enterprise level.

At last, customizable training course material that can be delivered easily in any situation.

Pre-written and customizable training course material ready for any learning opportunity.

Why Choose Oak Innovation?

Get Content Faster

Instantly available training content enables you to do more. 

Present Content Easier

Present more training courses in more places with less effort. 

Made For You

Built to be rebranded to meet any training need.

Key Features

Let’s take a closer look at just what this means for you.

  • Instantly available training course material makes presenting your courses easy. You spend less time creating content and more time doing the things that you love.
  • Bring your brand to life. Just add your logo to professional, easy-to-present training courses and present the content as your own.
  • You save time and money. And, you get a toolkit of customizable training courses to present wherever you want.
  • No restrictions of use mean you can present the content wherever you want.
  • You get everything you need to present practical training courses at a fraction of the cost of other providers.
  • You get instant access to industry-developed content.
  • No experience required means anyone can present the courses.

Accessing The Course Content

Once you have purchased this training course, you will be sent a confirmation email that contains a link that is needed to access the course content whenever you want.

Once downloaded, you have unlimited access to this course content – across any and all devices you own. And you can, of course, keep everything you download forever.

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Customer Relationship Management Training Materials
Customer Relationship Management Skills Training Course By Oak Innovation