Do you want to deliver your own sales training courses? Get started with our training course materials
Expectations are always changing within sales environments. Increasingly, more and more employees also require sales training. Especially, when they have any type of contact with customers.
If you a group that need sales training, but are unsure what to include, then we have a great solution for you.
What training professionals and business managers should know about delivering sales training courses
This training course material will provide your participants with the skills and knowledge required to work within a sales environment that generates results.
The course is aimed at people who need to sell as part of their role. And, this content will improve the skills of participants at all levels within the workplace (e.g., managers, team leaders, supervisors and front-line staff).
The following topics are covered within the slides, manuals and support materials provided.
What is selling – Start the course by discussing selling professional services. And, explore the reasons why people don’t buy.
The Selling Equation – Next, outline the selling equation. Then, examine how to manage first impressions. And, explore how to influence buying decisions.
Stages of a sales call – First, examine the sales call. Next, discuss what is known as the AIDA Formula. And, then explore presentation skills and the concept of believability.
Communication skills – This section explores core sales skills including:
– Getting information
– Questioning skills
– Powerful words for questions
– Pitfalls in questioning
– Listening skills
– Active listening
Client expectations – First, explore how to handle client questions, wants and needs. Then, examine features and benefits. And, conclude this section by discussing how to use transitions and how to handle objections.
Documents – Next, outline a useful approach known as the client record card. Then, explore how to craft a proposal. And, discuss buying signals and the role of price.
Closing the sale – The final section explores effective closing techniques. And, the important role of non-verbal communication. The course ends by discussing eye contact, personal space and how to not lose a sale.
Upon completion of this training course your participants will be able to:
– Identify the main obstacles that can block sales
– Understand the nature of selling viewed as a process
– Understand a range of sales techniques
– Use these techniques to build an effective sales process
– Deliver better sales results
During the early days of HRD Gateway, a 40,000-member international NGO dedicated to excellence in HRD/HRM, I got to know Oak Training programs. I became one of his early customers. I had clients in Asia who wanted training in certain areas. Instead of searching through the net for material, I logged onto his site, found what I wanted, bought their programs, and customized them to suit my client’s requirements. The process saved me much time. Later, I bought the Oak Training full set of courses. Over the years, I saw Oak Training grow from a small operation to what it is today. That takes dedication and focus. Because they allowed me to download updates and new versions of these titles, I found I did not have to go to another provider for my raw material.
G K Lim – President, HRD Gateway (int’l NGO dedicated to excellence in HRD/HRM/Talent Management
“I have over 30 years of Training and Development experience. I just finished previewing your newest course entitled Problem Solving. Having done the research, designed and developed many training programs myself from the ground up, I can tell you that this program is ready to go! It is as complete and comprehensive as I have ever seen. It allows for customization and tailoring and is flexible enough to fit any business situation. I have used Oak products in the past and can assure you that you will not find a better product on the market that matches the comprehensive nature, quality and price of this offering, they have thought of everything! Trust me, save yourself a lot of time, money and energy. you don’t have to re-invent the wheel.”
Dave Benak, Owner
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